Privacy Policy

Please read our Privacy Policy below carefully.

This privacy policy sets out how Phoenixx Rising uses and protects any information that you give us when you use this website. We are committed to ensuring that your privacy is protected.

Should we ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this privacy statement.

We may change this policy from time to time by updating this page. You should check this page from time to time to ensure that you are happy with any changes. We regularly review and, where necessary, update our privacy information. If we plan to use personal data for a new purpose, we will update our privacy information and communicate the changes to our customers before starting any new processing.

Who are we?

We are McKenna & Morton trading as Phoenixx Rising, a partnership. You can contact us via:

  • Contact form on this website
  • Emailing
  • Writing to Phoenixx Rising, Unit CW15, IK Business Park, Blakewater Road, Blackburn, BB1 5FB, UK.

We are legally responsible for the privacy of your information as a data controller.

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What we collect, how, and why

Our customers have a right to be informed about the collection and use of their personal data. We require this information to understand your needs and provide you with a better service, and in particular for the following reasons:

  • Internal record keeping.
  • We may use the information to improve our products and services.
  • We may periodically send promotional emails about new products, special offers or other information which we think you may find interesting using the email address which you have provided if you opt in to receive such contact.
  • From time to time, we may also use your information to contact you for market research purposes if you opt in to receive such contact. We may contact you by email, phone, fax or mail. We may use the information to customise the website according to your interests.

The table below lists the specific information we collect about you and how and why we use it:

Information Usage
Your name and contact details To deliver your order to you, so we know where to send your order as part of our contract
To send you service messages by email or text including order updates, so you know when to expect your order
To send you information by email about our new products and services (only if you opt in to receive this information)
To help detect, prevent and protect you (and us) against fraud
Your payment information Your credit/debit card's CVC number (the last 3 digits on the back of your card). We do not retain this information.
Take payment and issue refunds as part of our contract
To help detect, prevent and protect you (and us) against fraud.
Your contact history with us Via phone, email or on social media
Provide customer service and support
Your purchase history and wishlist To allow you to purchase items from us and form a contract
Provide customer service and support, to process returns
Information about your phone, tablet or computer Information we collect may include your IP address, device type, operating system, browser name & internet service provider
To improve our website and set default options for you (such as currency)
To give you the best possible shopping experience
To help detect, prevent and protect you (and us) against fraud
To meet our legal obligations for looking after your data
Your responses to competitions and promotions To carry out the survey, run the competition or promotion
To allow you to submit your entry, so you can enter

For general information about what Cookies are and how to enable them, please see our Cookies Page. For a complete list of Cookies, please see the 'List of cookies we collect' section.

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We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.

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Controlling your personal information

You may choose to restrict the collection or use of your personal information in the following ways:

  • Whenever you are asked to fill in a form on the website, will will provide a box for you opt in to receive direct marketing information if you want to.
    You will never be automatically opted in for direct marketing, it's totally up to you!
  • If you have previously agreed to us using your personal information for direct marketing purposes, you may change your mind at any time.
    Write or email us at, opting out in your My Account section or clicking Unsubscribe at the bottom of email newsletters.

We will not sell, distribute or lease your personal information to third parties.

You may request details of personal information which we hold about you. If you would like a copy of the information held on you please write to Phoenixx Rising, Unit CW15, IK Business Park, Blakewater Road, Blackburn, BB1 5FB, UK.

If you believe that any information we are holding on you is incorrect or incomplete, please write to or email us as soon as possible, at the above address. We will promptly correct any information found to be incorrect.

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Storing your personal information

We will store your information for as long as you are a customer with us. We typically keep your personal data for six years from the date of your most recent purchase. If you no longer wish to be a customer you can contact us to request that we delete all the information we hold relating to you and your account.

If reasonably necessary or to meet legal and regulatory requirements, resolve disputes, prevent fraud and abuse, or enforce our terms and conditions, we may retain some of your information after you have closed your account or it is no longer needed to provide our services to you.

We are required by law to keep basic customer information (including contact details, identity, financial and transaction data) for six years for accounting & tax purposes.

In order to prevent unauthorised access or disclosure we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online. Sensitive and private data is sent over a SSL secured communication channel and is encrypted & protected with digital signatures. In addition, we limit access to those employees, agents, contractors and other third parties who have a business need to know. They will only process your personal data on our instructions and they are subject to a duty of confidentiality.

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Your personal information rights

You have many rights relating to your personal information. We are happy to answer any questions about your rights or handle any complaints directly. You will not be charged to access your personal data, although a reasonable and proportional fee may be charged should your requests be repetitive, excessive or unfounded, and reserve the right to refuse requests on these grounds.

Your rights include but are not limited to:

  • Information about the collection of your personal information and how this is being used
  • Access to the personal information which we hold about you
  • To request the correct of any inaccurate personal information we hold about you (please contact us so we can help you)
  • To request the deletion of your personal information ('the right to be forgotten'), or stop processing or collecting it under certain circumstances
  • To stop receiving direct markting messages, via the unsubscribe link at the bottom of any email or by contacting us directly
  • To request that we transfer or port elements of your personal data either to you or another service provider
  • To complain to your data protection regulator (in the UK, the Information Commissioner’s Office)

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Sharing your personal information

We do not and will not sell, distribute or lease any of your personal information to any third parties.

We will only share your personal information with third-party suppliers where it is necessary for them to provide us with the services we need. It is essential that we disclose certain aspects of your personal data to carefully selected third-party companies who help us provide our services to you and fulfil our contract including:

  • Companies who do things to get your purchases to you such as payment service providers, warehouses, fulfilment centres and delivery companies
  • Trusted service providers such as marketing agencies, advertising partners and website hosts who help us run our business
  • Credit reference agencies, law enforcement and fraud prevention agencies so we can help tackle fraud

We require all third parties with whom we share your details to respect the security of your personal data and to treat it in accordance with the law. We do not allow our third-party service providers to use your personal data for their own purposes and only permit them to process your information in accordance with our instructions.

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How we use cookies

A cookie is a small file which asks permission to be placed on your computer's hard drive. Once you agree, the file is added and the cookie helps analyse web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.

We use traffic log cookies to identify which pages are being used. This helps us analyse data about web page traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system.

Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us. You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.

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List of cookies we collect

The table below lists the cookies we collect and what information they store.

COOKIE name COOKIE Description
CART The association with your shopping cart.
CATEGORY_INFO Stores the category info on the page, that allows to display pages more quickly.
COMPARE The items that you have in the Compare Products list.
CURRENCY Your preferred currency
CUSTOMER An encrypted version of your customer id with the store.
CUSTOMER_AUTH An indicator if you are currently logged into the store.
CUSTOMER_INFO An encrypted version of the customer group you belong to.
CUSTOMER_SEGMENT_IDS Stores the Customer Segment ID
EXTERNAL_NO_CACHE A flag, which indicates whether caching is disabled or not.
FRONTEND You sesssion ID on the server.
GUEST-VIEW Allows guests to edit their orders.
LAST_CATEGORY The last category you visited.
LAST_PRODUCT The most recent product you have viewed.
NEWMESSAGE Indicates whether a new message has been received.
NO_CACHE Indicates whether it is allowed to use cache.
PERSISTENT_SHOPPING_CART A link to information about your cart and viewing history if you have asked the site.
POLL The ID of any polls you have recently voted in.
POLLN Information on what polls you have voted on.
RECENTLYCOMPARED The items that you have recently compared.
STF Information on products you have emailed to friends.
STORE The store view or language you have selected.
USER_ALLOWED_SAVE_COOKIE Indicates whether a customer allowed to use cookies.
VIEWED_PRODUCT_IDS The products that you have recently viewed.
WISHLIST An encrypted list of products added to your Wishlist.
WISHLIST_CNT The number of items in your Wishlist.

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Links to other websites

Our website may contain links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.

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